For the very first time, a quality level for learning services has been universally agreed on. Representatives of all countries voted unanimously in favor of this ISO standard in the final vote. The agreement is a milestone since it marks the transition to further globalization of the education market. Notably Asian countries estimate very high the efficiency and significance of ISO 29990:2010 (see: symposium on international norms and standards in non-formal education and training, held in Tokyo/Japan on 10 September 2010).

In June 2010 the international organization related to ISO 29990:2010 was founded in Tokyo/Japan: IFCES – THE INTERNATIONAL FORUM FOR THE CERTIFICATION OF EDUCATIONAL SERVICES. DeuZert was the only certification body of the world to have been a founding member.

This standard serves as the evidence for international marketability of education services. The confusion which was due to uncountable quality models and quality approaches in the field of non-formal education and training has been stopped. Now there are clear processes as well as a clear process orientation. This standard is becoming a sustainable tool to evaluate and ensure quality capability in the international education market as it offers a customized management system to both tutors and learning service providers.

Transparency and comparability between learning service providers all over the world are now possible.